Impact

This page captures the measurable outcomes behind my work leading revenue and customer organizations across SaaS, AdTech, and API-driven platforms.

  • Owned post-sale revenue performance across $100M+ ARR
  • Led post-sale strategy for $55M+ in annual data licensing and API partnerships
  • Delivered 100%+ revenue attainment across multiple years and product lines
  • Generated $7M+ in annual impact through recovered revenue, expansion, and churn mitigation
  • Drove $4M in recovered revenue through inventory recovery, performance instrumentation, and execution discipline

  • Achieved and sustained 95%+ CSAT across Ads and API portfolios
  • Improved net revenue retention through executive mapping, health frameworks, and proactive risk identification
  • Built customer health and renewal readiness models enabling earlier churn detection and expansion timing

  • Improved advertising deliverability from ~62% to sustained 99%+ in under six months
  • Implemented revenue performance instrumentation across deliverability, yield, attainment, and risk signals
  • Rebuilt post-sale systems to support scalable forecasting and performance management

  • Scaled and led global teams of 35+ across Customer Success, Ad Operations, and Media Planning
  • Designed org structures and capacity models supporting enterprise, mid-market, and scaled customer segments
  • Served as second- and third-line leader reporting directly to the CRO

  • Delivered $3M+ in annual cost savings through operating model redesign and tool rationalization
  • Improved execution efficiency while increasing customer experience and retention outcomes

  • Trusted operating partner to Sales, Product, Engineering, RevOps, and Finance
  • Influenced product roadmap, pricing, packaging, and GTM strategy using structured Voice of Customer insights
  • Presented performance, risk, and opportunity analysis in executive and board-level forums